Defying convention every step of the way.
We're a different kind of car company. This comes from the many challenges we have faced in the past. But it also comes from the unique way in which the people who work at Mazda see the world. Where others would see conventions as things that need to be followed, we see conventions as things that need to be challenged to make things better. This way of thinking has served us well and has led to some truly groundbreaking engineering, which you can experience in every Mazda we make. We're proud of that, and we wouldn't have it any other way.